Buy An iPhone App, Help Save Lives

by Nathaniel Whittemore · 2010-01-20 11:58:00 UTC
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A coalition of iPhone application makers will donate the full proceeds of almost 150 top applications today to Haiti relief.

Dubbed "Indie Relief," the program is one of many creative campaigns in which small businesses and startup entrepreneurs are donating the revenue from their products to life-saving relief organizations like Doctors Without Borders.

The participating applications are all laid out nicely at IndieRelief.org, and include some well-known products. The list ranges from games to productivity tools to clients for social networks like Twitter. A few notables:

  • FitnessTrack and Fitness Builder are tools to help suggest workouts and keep track of your activity and exercise. I've been using an application like this for awhile, and absolutely love it as part of my workout regimen.

  • If you're an independent contractor, Billable and Billings make it easy to keep track of hours and create invoices on the fly.

  • Tweetie and Twitterific -- two of the best-loved Twitter clients for the iPhone -- are participating as well. If you've been thinking about trying out a new client, today might be the day.

  • Finally, the much renown "iFart" application which does -- well, pretty much exactly what you'd expect it to -- will be donating ever penny it makes today from the juveniles among us.

One of my favorite parts about this campaign is that because each application has chosen their own charity to donate to, you can prioritize not only apps you want but groups you want to support. In general, I also think it's a great way for entrepreneurs who don't have a lot of money yet for philanthropy to leverage their assets now and still be a part of current giving efforts.

Check out IndieRelief.org right now, and please share this post!.

Nathaniel Whittemore is the founder of Assetmap. Previously he was the founding director of the Northwestern University Center for Global Engagement.
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