RIP Good Times...Hello GREAT Times!

by Nathaniel Whittemore · 2009-01-12 12:28:00 UTC

As regular readers know, I spend a lot of time keeping track of the tech startup world, looking for things (good and bad) we can learn in the social entrepreneurship world.

We've begun the conversation here about how the nonprofit sector is increasingly less satisfied with anecdotal evidence of impact. People recognize that there are a huge number of important, meaningful causes out there, but to make good on our promise of social change, we need to be able to do more than sell stories to donors. We need to be able to have and demonstrate real impact. This will be particularly clear as financial pressure reduces overall charitable giving.

In the for-profit world, the most recent days of investment exuberance are clearly over. At the recent Crunchies awards, honoring the best of tech, comic group the Richter Scales put together a tongue-in-cheek song about a company that just has a lot of "heart," but no clients, business model, or plan. But a lot of heart. (PS, this is probably only funny if you're embedded in the web-tech world):

A lot of heart matters. But it's not enough. That's certainly something all of us can take to heart.

Nathaniel Whittemore is the founder of Assetmap. Previously he was the founding director of the Northwestern University Center for Global Engagement.
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