Stopping Versace’s Killer Jeans

by Weldon Kennedy · 2011-06-10 07:11:00 UTC

The Situation
Sandblasting, which gives jeans a 'worn' or used look, is known to kill workers in garments producing countries like Turkey and Bangladesh where jeans sandblasting is done manually.

When workers fire sand under high pressure at jeans, dust then enters the environment, exposing workers to silica, which causes silicosis in the lungs. Eventually, workers die because they cannot breathe properly anymore.

The Solution
Versace needs to follow in the footsteps of other brands including Levi's, H&M, C&A and Gucci and publicly ban sandblasting from their supply chain.

Your Role
Leave a message on Versace’s Facebook wall asking them to ban sandblasting from their supply chain. Note that you’ll have to click “like” Versace to comment, but you can unlike them after you post a message. You can write your own message or copy and past this:

Killing workers isn’t sexy. Please ban sandblasting because there is no need for someone to die to make good looking jeans. http://www.change.org/petitions/versace-stop-buying-killer-jeans

Finally, if you like getting involved in this type of action, you should sign up to be a Change.org Human Rights Hero. We’ll send you an email or two each week with an action designed to make one of the petitions here on Change.org have even greater impact. You can sign up to be a Human Rights Hero here.

Photo Credit: Shane Adams

Weldon Kennedy is a Change.org Director of Organising. He has worked on a variety of issues and elections and spent many years managing campaigns for the London-based ONE.org.
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